Branding Information

Its Time For Some Steak

Recently, I was reviewing our website statistics. One of the sites that had a link to mine caught me by surprise.

The Positioning of Success

Many businesses of today are often driven to compete striclty on price, quality, and features of their products and services.  Companies who prosper over the long term don't simply offer the best deals, the best quality, or the most impressive bells and whistles.

The Brand Called You

The best brands always try to do the right thing, so that their reputations will remain unsullied. But beyond that they grow, evolve and get better with time, while maintaining their special qualities from the past.

Id Buy That: Getting A Brand Mindset

Feel that? The crisp tingle in the air? It's fall. Fall ushers in the promise of eating, seeing, and getting.

Are You Brand Worthy? Are You Brand Worthy? 

Branding is a one hot topic, although it is wildly misunderstood. To make things even more confusing, branding is often tossed in the same basket as marketing which makes its application to an entrepreneur or sole-practioner even more unclear.

Branding Is Not Selling Out: ITS SELLING IN

Ever see an amazing band perform and wonder why you've never heard of them before? Ever see an astonishing artist on the street and wonder why isn't their work isn¹t in a gallery?  Ever see an astounding independent film and wonder why people all over the world don't know about it?Me too!It breaks my heart to know that there are musicians, painters, sculptors, and filmmakers everywhere starving. Starving.

Don't Get Caught In the Trap: The BIG Difference Between Personal and Business Branding

When you're all alone in the privacy of your home office, surrounded by your computer, your phone and your business idea, have you ever asked yourself, "Where's the line between me in my business and the business in me"?With hundreds of thousands of home-based businesses starting every year, and few ever flourishing, the topic of branding has become hot, hot, hot. And thanks to experts touting the need for a personal brand in sole proprietor businesses the confusion is growing.

Too Dull? Too Sharp?

You work hard getting the right cover message and words for your brochure. Now, you want to give it a look, an image.

Notable News - The Branding Myth

How many times have you heard of seen advertising for a graphic design company that states that they do branding?If you think branding is a logo, letterhead, or web design with all the same look, and colours, then it's true..

Naming Names... How to Name your Business

Sometimes the best inspiration comes from hearing about the deconstruction of other company's names. For you, I am happy to share how I came up with "Slice A Day :: your slice on marketing".

Brand Building 201: Finding The Ideal Way

The strongest and longest lasting brands branch off of an existing category. Branching takes patience and time.

12 Ways to Reduce Postage

1. Never send a letter that weighs less than 30 gms.

How to Write Classified Ads that Get Results Now.

SELLING DIRECTLY FROM A CLASSIFIED AD Classified ads can be used to sell products directly from the ad.This works best for items costing no more thanapproximately $5.

How to Create Your Own Mail Order Products

Pick up almost any book or report on Mailorder Selling andinvariably you will find the same advice.  When you select amailorder product, select one which: - appeals to a large segment of the population- is not readily available in stores- is easy to ship by mail- is worthwhile- and a product that lends itself to repeat orders Most mail order writers will also tell you to try to acquireexclusive selling rights to your product.

My First Year In Cyber Space

My first year as a Cyberpreneur was a steeplearning-curve. I was an academic beforestarting an online business, so I had a lot to learn.

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Washington Post

Justice Department proposes banning bump stocks, branding them machine guns
Washington Post
Attorney General Jeff Sessions announced Friday that the Justice Department is proposing a regulation to define bump stocks as machine guns under federal law, effectively banning the device used by a gunman in Las Vegas last fall that killed 58 people ...
Donald J. Trump on Twitter: "Obama Administration legalized bump stocks. BAD IDEA. As I promised, today the ...Twitter
Attorney General Sessions Announces Regulation Effectively Banning Bump Stocks | OPA | Department of JusticeDepartment of Justice
What is a bump stock?The Daily Dot
BuzzFeed News
all 96 news articles »


Branding Boot Camp: How to Develop Your Brand Strategy
In part two of her four-part series, contributor Jessica Abo sits down with Grayce and Co's Kathleen Griffith to discuss how she can develop her brand positioning -- and how you can, too.
How to Refresh Your Franchise's Brand -

all 3 news articles »


Why Cities Should Value Their Brands, Just As Businesses Do
For cities, however, branding doesn't come so easily. Cities can, and do, tout the success of businesses within their boundaries. But they often don't take the next step of aggregating economic success into a unified message about their city or region ...

Anadolu Agency

Turkish firms eye global branding
Anadolu Agency
Omer Kizil, the CEO of soft drink maker Uludag, also said Turkish brands should adopt smart branding strategies to grow abroad. Kizil added that Uludag's drinks are popular in German stores, where their lemonade became a "phenomenon". He said Uludag's ...

and more »


14 Personal Branding Tips To Help You Grow Your Influence
Forbes Coaches Council Top coaches offer insights on leadership development & careers. Opinions expressed by Forbes Contributors are their own. Post written by. Forbes Coaches Council. Top business and career coaches from Forbes Coaches Council offer ...

and more »

'Branding Lowell' Exhibit - Lowell Sun Online
Lowell Sun
LOWELL -- Ever wonder about the graphic designers or artists behind some of the most popular brand logos in Lowell? Their identities, and how the imagery they created help reflect the city's ever-evolving identity, is the focus of a new exhibit opening ...

and more »


How Blockchain Is Replacing Branding As A Source Of Trust
Around the time of the first industrial revolution Molly, of Molly's Flour, stopped selling flour direct to the people in her village. She wanted to sell to more people than would stop by the back of her farm kitchen, so she packaged her flour up, and ...

Issaquah Reporter

Sammamish opens community branding initiative
Issaquah Reporter
Community members are being asked to help define Sammamish's unique and special character by taking a survey that will influence the city's community branding initiative. The survey is available now at Responses must be ...

Daily Coffee News

Royal Cup Unveils New Branding with First RTD Cold Brew Release
Daily Coffee News
Birmingham, Alabama-based full-service coffee company Royal Cup Coffee is releasing its first ever line of shelf-stable cold brew, featuring all new branding as the company makes its first major push in the consumer retail market. For the past 50 years ...

Barbadian HR and Branding Professionals Working More Closely ...
BRIDGETOWN, Barbados, Friday March 23, 2018 – At least one local branding agency has noticed a trend of marketing and HR professionals working more closely together on projects such as internal communications and employer branding programmes. Renée ...

and more »

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